August 2009

These are my links for August 28th through August 31st: CreativeBerlin2009 | Marketingtribune.nl Nieuw en een hoop value for money wordt dé Paarse Broekentrip voor marcom-profs dit jaar naar de enige échte creatieve hoofdstad van Europa: Berlijn. In samenwerking met Strategic Events biedt MarketingTribune zijn lezers drie dagen netwerken, ideeën opdoen, heel veel Deutsche Marketing [...]

{ 0 comments }

Please read my earlier post on re-messaging first. Social networks are really struggling to capitalize on their ad space. Untill now, they have failed to live up to their promise to relevantly target users. Their main source of income is still banner advertising, but they only sell a part of their total banner space. That [...]

{ 1 comment }

A brand is a promise. A reputation is what happened to that promise.

August 10, 2009 Blog 0 comments Read the full article →