presentation

I was invited at one of my favorite no-nonsense local digital agencies, the guys and gals of AGX in Gent to...

Early this year, I got a check with ‘thank you’ written on it. A clear act to nudge me into tipping...

A group of students from the International Lifestyle Studies at Fontys in Tilburg is visiting Ghent for a two-day trip. I...

So, with new technologies and social media becoming omnipresent, how will loyalty marketing change? A short exploration of cases by Starbucks,...

More than ever, companies are about committing acts, not ads and company culture is the way to differentiate from others. It...

Amsterdam’s Social Media Congres 2011 is a two-day kickstart in social media. The first day (wednesday) has a pretty interesting workshop...

These are pretty interesting times. Advertising, marketing, customer service and market research are blending and create new opportunities. It’s less about...

I was born in Tilburg, in the Dutch province of Brabant. That leaves a permanent mark. I consider this my national...

With more and more companies joining (or wanting to join) Facebook for commercial reasons, here’s a quick 101 to Facebook branded...