• Polle de Maagt
  • Posted by Polle de Maagt
12/06/2012

The coolest stuff in social happens when old meets new. When a traditional company like Amex integrations social in their loyalty...

  • Polle de Maagt
  • Posted by Polle de Maagt
19/04/2012

Some events just feel like a great gettogether of friends. The annual Kids & Jongeren marketing (youthmarketing) event in Rhenen (The...

  • Polle de Maagt
  • Posted by Polle de Maagt
02/12/2011

I was invited at one of my favorite no-nonsense local digital agencies, the guys and gals of AGX in Gent to...

  • Polle de Maagt
  • Posted by Polle de Maagt
20/10/2011

Yesterday night, KREM and Seats2meet hosted an evening on the relationship between brands and consumers. Purpose? To create a Round Table...

  • Polle de Maagt
  • Posted by Polle de Maagt
13/07/2011

My dear friend Jort Possel at Accenture invited me to do a presentation on social technologies and how they are changing...

  • Polle de Maagt
  • Posted by Polle de Maagt
07/06/2011

I have been working on the concept of gradual engagement for the last few weeks. It starts from the idea that...

  • Polle de Maagt
  • Posted by Polle de Maagt
30/05/2011

A group of students from the International Lifestyle Studies at Fontys in Tilburg is visiting Ghent for a two-day trip. I...

  • Polle de Maagt
  • Posted by Polle de Maagt
27/05/2011

Tonight, I will be staying at the Hotel Saint Sauveur with my girlfriend, her sister and family to celebrate a weekend...

  • Polle de Maagt
  • Posted by Polle de Maagt
05/05/2011

The advertising industry might be the most award-heavy industry there is. Many advertising professionals go great lengths to debunk and downplay...

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