Acts, not ads

In late 2015, I almost died of a kidney rupture and a lung infection – it changed my perspective on life profoundly.  First, I decided to make as many beautiful memories as possible. Second, I decided to take less nonsense. To not accept the horrible relationship between brands and people. I started doing fewer meetings and more doings. Fewer powerpoints, more doing stuff. And more than ever, I am obsessed with changing companies to be less about ads and more about acts. Impact is about doing. Start doing more.

Nike logo
KLM Royal Dutch Airlines
Nederlandse Spoorwegen
Heineken logo
IKEA logo


I help craft your impactful storyline.

Whether it is a presentation for your advisory board, your CEO, your colleagues, or an external event, I help you turn your ideas into an impactful story.

  • 15+ years experience
  • 95% average NPS score

Want to get going?
Contact me!


I help you get from where you are to where you need to be.

Assess the current situation of your organization, brand, communications, or experiences, define the desired situation and plan the bold choices and acts that will get you from as is to to be.

  • 95% average NPS score

Ready to change?
Contact me!

Ways of working

I help you and your team be more effective and efficient.

Process design and optimization, coaching, and facilitation for organizations, departments, teams, and individuals.

  • 10+ years of experience
  • 93% average NPS score

Want to start doing more?
Contact me!


I inspire you and your team to act and do more.

Keynotes, presentations, and workshops on customer experience, (digital) marketing, innovation, and team/organizational change.

  • 40+ countries
  • 92% average speaker rating

Convinced already?
Contact me!

Recent thoughts on my blog