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  • Polle de Maagt
  • Posted by Polle de Maagt
29/11/2011

Acts not ads. I guess trying to change marketeers to do less advertising and more acts from time to time means...

  • Polle de Maagt
  • Posted by Polle de Maagt
23/11/2011

So, what is the current state of travel in digital and online? That’s pretty much the key theme of todays’ Travel...

  • Polle de Maagt
  • Posted by Polle de Maagt
15/11/2011

Early this year, I got a check with ‘thank you’ written on it. A clear act to nudge me into tipping...

  • Polle de Maagt
  • Posted by Polle de Maagt
20/10/2011

Yesterday night, KREM and Seats2meet hosted an evening on the relationship between brands and consumers. Purpose? To create a Round Table...

  • Polle de Maagt
  • Posted by Polle de Maagt
13/07/2011

My dear friend Jort Possel at Accenture invited me to do a presentation on social technologies and how they are changing...

  • Polle de Maagt
  • Posted by Polle de Maagt
23/06/2011

Ohra is a pretty remarkable insurance company in The Netherlands. Like many companies, they already started some social media initiatives. The...

  • Polle de Maagt
  • Posted by Polle de Maagt
22/06/2011

Today is the first event of YoungDHL in The Netherlands, a new network of young DHL employees. I was invited to...

Telenet Yelo Launch
  • Polle de Maagt
  • Posted by Polle de Maagt
22/06/2011

Yesterday, we had our New Games New Rules event on social media and research in Rotterdam. I got to present the...

  • Polle de Maagt
  • Posted by Polle de Maagt
17/06/2011

In the conversation age, some skills are more important than others. Knowing how to use technology to make things easier is....

  • Polle de Maagt
  • Posted by Polle de Maagt
07/06/2011

I have been working on the concept of gradual engagement for the last few weeks. It starts from the idea that...

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