“From social gimmicks to social business; Storytelling in the social age.” for PromaxBDA New Zealand / Australia
I love storytellers. Whether it is my grandfather, skilled presenters like Tom Palmaerts or Steven van Belleghem, brands…
“Do stuff worth sharing. Small steps to success in this digital world.” for #KJ12
Some events just feel like a great gettogether of friends. The annual Kids & Jongeren marketing (youthmarketing) event…
“The noble art of building brands worth sharing” for Lessius Interactive Marketing
Acts not ads. I guess trying to change marketeers to do less advertising and more acts from time…
“Whatever you do, do something worth sharing” for Fontys Hogescholen
[slideshare id=8148521&doc=20110530csfontysconversationworthy-110530043747-phpapp01] A group of students from the International Lifestyle Studies at Fontys in Tilburg is visiting Ghent…
Social media in B2B: “How conversations help you leverage the things you are already doing” for InSites Consulting
[slideshare id=7441944&doc=20110315cmbcconversationmanagementslideshare-110330003919-phpapp02] It is tempting to approach social media in business to business (B2B) environments the same way…
“Don’t trust your teachers. Don’t trust me. Listen to what your grandma told you.” for Fontys
[slideshare id=7267254&doc=20110316cmfontyssocialmedia-110315021142-phpapp02] My old “university”, Fontys, launched a master ‘International Lifestyle Studies’ last year, which is pretty much…
“Skills of a misspent youth. Or: a rather personal story about my generation” for BVH
[slideshare id=7214139&doc=20110316cmbvhnewgeneration-110310014340-phpapp02] What about the current generation of twentysomethings? How will they be as employees? What are their…
“Commit acts, not ads” for InSites Consulting
[slideshare id=6969692&doc=20110218cmrd-110218022255-phpapp01] These are pretty interesting times. Advertising, marketing, customer service and market research are blending and create…
“What do you want your consumers to tell about you?” for Vrijetijdshuis Brabant
[slideshare id=6777901&doc=20111220cmvrijetijdshuisbrabantnieuwemedia-110201120905-phpapp02] I was born in Tilburg, in the Dutch province of Brabant. That leaves a permanent mark.…
“The best digital advertising in the world” for Vlerick Leuven Gent Management School
[slideshare id=6709168&doc=20111220cmvlerickbestdigitaladvertising-110126070817-phpapp02] Did a last minute speaking engagement at Vlerick Management School this morning for the Master of…