campaigns

Both Twitter and Facebook force companies to think beyond campaigns. Whether they want it or not. The infrastructure of both social...

Much is said about random acts of kindness. The concept of random acts of kindness as most people perceive it, is...

Ohra is a pretty remarkable insurance company in The Netherlands. Like many companies, they already started some social media initiatives. The...

Many recent brand efforts are designed to end up in user streams, whether on Facebook, Twitter or any other social network....

Last summer, my girlfriend and I went for a short break to Italy. We travelled different cities and stayed a while...