Polle de Maagt
Polle de Maagt
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Browsing Tag

klm

11 posts
CCustomer experience

No web relations? You’re screwed. Web relations is the new normal.

  • 12/06/2012
You don’t know what you got till it’s gone. And that starts to be painfully true for web…
PPresentations posts

“From social gimmicks to social business; Storytelling in the social age.” for PromaxBDA New Zealand / Australia

  • 21/05/2012
I love storytellers. Whether it is my grandfather, skilled presenters like Tom Palmaerts or Steven van Belleghem, brands…
PPresentations posts

“The social business case” for STIMA Social Media Bootcamp #smb0805

  • 08/05/2012
Belgian marketing association STIMA organised their Social Media Bootcamp, a mix of easy-intermediate-expert sessions on social. A pretty…
PPresentations posts

“Do stuff worth sharing. Small steps to success in this digital world.” for #KJ12

  • 19/04/2012
Some events just feel like a great gettogether of friends. The annual Kids & Jongeren marketing (youthmarketing) event…
PPresentations posts

“The noble art of building brands worth sharing” for Lessius Interactive Marketing

  • 29/11/2011
Acts not ads. I guess trying to change marketeers to do less advertising and more acts from time…
PPresentations posts

“Taking travel from ads to acts” for Travel 2011

  • 23/11/2011
So, what is the current state of travel in digital and online? That’s pretty much the key theme…
CCustomer experience

Managing rising customer expectations

  • 03/06/2011
Every time KLM Royal Dutch Airlines helps a customer via Facebook or twitter on a saturday, sunday or…
BBlogposts

Battling my fear to end up in a case movie: guiding principles for positive interactions

  • 06/05/2011
I walked trough Gent Sint Pieters station yesterday afternoon when I saw a large and pretty nice white…
BBlogposts

Advertising tactics of the conversation age: Spotlight tactic

  • 15/04/2011
While communication becomes more conversational, new marketing and advertising tactics arise to build upon consumer conversations and social…
PPresentations posts

“The fluffy science behind creating stuff worth sharing” for KLM

  • 15/04/2011
Another proof of KLM’s dedication to social media and consumers: last monday and tuesday they organised their Social…
Polle de Maagt
By Polle de Maagt, Ministry of World Domination
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