June 13, 2012
A tribute to Air New Zealand’s Drew
Making a difference to a customer isn't about big things. It sometime is just a…
June 11, 2012
The suitcase principle
Two years ago, when we were running Schiphol airport to surprise consumers during KLM's KLM…
June 4, 2012
De magie van snoeihard falen
Fouten maken. Falen. Het zijn dingen die bedrijven niet graag doen. En al helemaal niet…
May 24, 2012
Harvest’s smart ambassador tools.
Everyone's full of activating their current customer base. Most companies fail. A lot of crestivity,…
May 23, 2012
Out-of-office replies (2)
I wrote about out-of-office replies before. Out-of-office replies are usually dissatisfiers: the person you try…
May 21, 2012
“From social gimmicks to social business; Storytelling in the social age.” for PromaxBDA New Zealand / Australia
I love storytellers. Whether it is my grandfather, skilled presenters like Tom Palmaerts or Steven…