Best practice: Restaurant The Jane using a ‘Did you know’ list to WOW guests
Many companies are talking about a personal or customer intimate experience. However, it is challenging to put this…
I change companies to be more about acts, not ads
Acts, not ads has been the red thread throughout my career. It was only reinforced by something that…
Yes, there is a right and a wrong way to do post-its
“You’re doing it wrong”. I must have been somewhere in my twenties when someone approached me during a…
Best practice: Netflix automatically canceling members who haven’t been watching
Most subscription services are built around you not doing anything (inertia) and companies leveraging rules and contracts to…
Reflecting on meetings
We’re spending over 2 years of our lives in meetings. And with meetings being such an integral part…
How do lobsters grow?
“Hard things are hard”. The well-known Democrat campaign strategist David Axelrod gave a plaque with this message to…
Autoreply: Tanga will bet you a pizza
They’re arguably the worst thing that ever happened to mankind – auto replies. Join my fight to get…
404: Email center asks: who to fire for this 404?
Email Center UK is super smart in adding some personality on its error 404 page. Not only do…
Best practice: Apple being transparent about their system status
With technology becoming more omnipresent, insight and communication about system performance becomes essential.How to best give insight into…
My first deliberate act of validation
I love experiments. I love testing stuff. I love to see if and how things work. It is…