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Let’s stop over-hyping gamification. A plea for nudge and choice architecture thinking.

By 22/04/2011 One Comment

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  • Hi Polle, I agree with you on the statement that gamification is just one method to nudge someone in a particular behavior. However in my opinion it is one of the most effective methods to change behavior, IF executed properly. Nevertheless, in most cases gamification equals adding badges and rankings, which is a total misinterpretation of game mechanics, as I have described in http://bit.ly/dMQwle (dutch).

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